The move by UK interactive TV show Big Box Bingo to employ the services of online bingo games software developer Parlay Entertainment is, in my opinion, recognition by NetplayTV that the online form of the game is where the future it is at with the UK bingo playing population.
Though the show offers beautiful models and an enthusiastic host to spruce up the bingo action, there is obviously a need to enhance interactive TV with a dose of true online bingo options.
This indicates clearly the growing influence of bingo online in the minds of the UK bingo market. Hats off to NetplayTV for rising to the online challenge – unlike the seemingly static land-based bingo clubs that failed to see the shift into a more online world.
Written by Bingo Lady
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