04 March 2008

Count on Rank to be dropping balls for some time to come

Claims by UK gaming company Rank that its bingo operations should stabilize as the year unfolds will be some comfort to those fans of its Mecca Bingo brand. Mecca Bingo is a major name on the land-based bingo scene and also enjoys one of the more recognizable brands in online bingo.

While Mecca Bingo’s online bingo games operations should easily weather the current downturn being experienced by the land-based bingo sector, it remains to be seen if Rank fully turns things round over the course of the year. The company referred to the next 12 months as ‘challenging’, and given the current world economic mood I would say that their assessment is an accurate one.

However, being a gaming company, Rank can hold out hope based on an old investors lore that ‘sin’ stocks are usually a good bet in an economic turndown. Traditionally, gambling is seen by investors as being in the same company as alcohol and tobacco stocks which usually do well during times of stress. I think we can safely bet on the Mecca online bingo hall being around for some time yet.

Written by Bingo Lady

No comments: